MenuMomentumPunch
Focused sessions, a flexible strategy platform, and an expert guide. Get closer to your customers, align the team, and turn the challenge into a plan.
A defined first step
Start here if it fits your challenge. A larger engagement can be scoped separately.
Two-hour working session
$750
Two hours, and one hell of a prototype.
Clarify the opportunity, explore a direction, and make a first prototype together. Leave with something tangible and a clearer next decision.
One focused challenge. Prototype scope agreed before the session.
Book GoUncover / Envision / Go
The same thinking-and-making process across our services. The depth and activities adapt to the scope.
Get clear about the people, assumptions, and challenge behind the brief.
A question worth working onExplore possible directions using personas, journeys, and rapid prototypes as useful working tools.
A direction you can discussMake the agreed output tangible and identify the next decision or action.
Something to build onThe platform and the practice
Explore personas, customer needs, and journeys. Find where people connect, where they get lost, and what could work better.
Frame opportunities, sort ideas, and challenge assumptions. Bring the team around a direction worth pursuing.
Turn the work into priorities and an action plan, with options for continued access and execution support.
The tools behind the conversation
Customer journeys, personas, business models, and opportunity exploration belong in the same conversation. MomentumPunch connects them.
Beyond Go: MomentumPunch workshop formats
Need more time, a wider team, or a deeper challenge explored? Choose a workshop format that fits. Go is not a prerequisite.
A focused workshop around a clearly defined challenge.
Book SprintA session series with implementation resources.
Book LaunchIntensive exploration for complex challenges.
Ask about Deep DiveAn extended organizational engagement.
Ask about ImmersionScope and timing are confirmed before you commit.
Questions
Straight answers to what people ask most about MomentumPunch.
MomentumPunch is Lollygig's facilitated strategy method and platform. It began as a bespoke offering for interested clients, including Amway and Acuity Wealth Management. By 2014 the platform expanded to include software focused on detailing customer journeys. In 2023 we began a concerted effort to envision and build a much more powerful digital platform, and MomentumPunch is now an AI-enhanced, human-centered platform. In focused sessions, an experienced guide helps your team understand customers, choose a direction and turn it into something tangible. You leave with a prototype, a plan or both, not a deck.
Two hours, and one hell of a prototype. You bring one challenge: a product, a launch, a venture or a site. Together we clarify who it's for and what they need to see to say yes, then make the first version of it. You leave with something tangible and a clear next decision. Go is $750.
No homework. Bring the challenge and the people who own it. Before the session we agree on the one focus and the prototype scope, so the two hours go to the work, not to setup.
They differ in depth, time and team size. Go is a two-hour working session with a prototype ($750). Sprint is a focused workshop on a clearly defined challenge, with a Guidebook you can act on ($1,250). Launch is a session series with implementation resources ($3,750). Deep Dive is an intensive exploration for complex challenges ($9,750). Immersion is an extended, organization-wide engagement ($19,750). Go is not a prerequisite for any of them.
Founders, leadership teams and organizations facing a decision that matters: a new product, a new audience, a stalled initiative or a next chapter. It has been used by startups finding their footing and by established institutions, including cultural organizations and public programs.
Twelve working tools, including customer journeys, personas, concept and observation collections, issues mapping, business model frameworks, rating methods, roadmapping and AI concept exploration. They keep the thinking connected, so the insight from the morning shapes the plan by the afternoon.
Laaté Olukotun, Lollygig's founder, leads them personally. There is no junior handoff. He brings more than 20 years of building ventures, products, brands and platforms, and a design education from Yale and IIT's Institute of Design.
How we work together
Choose a defined outcome through a scoped project, or ongoing senior partnership through embedded leadership. Start with a defined offer, or shape the scope together.
Ready for what’s next?
Bring the challenge, the possibility, or the idea you can’t stop thinking about. Let’s figure out what we can make of it.
Start a conversation
